What is product visualization?
Product visualization or product rendering means the visual representation of products of all kinds.
The basis is a digital 3D model of the product, the product itself is not necessary.
Product visualizations are used more and more frequently in advertising, often without being noticed. High-quality product visualization of renderwerk can no longer be distinguished from photos.
Irrespective of the type of product, they have renderwerkall visual marketing measures under control in an uncomplicated way with product visualisations or animations.
Why visualize products?
- The product is displayed in the desired environment and in perfect light. No need for time-consuming retouching. The possibilities are unlimited.
- The product does not need to exist in reality. The finished product folder can be shipped while the development of the product gets the final touch.
- The handling of the product presentation by means of renderings is much less stressful than conventional photography. For example, the brochure can be viewed and approved by the customer in advance. Subsequent changes are also no problem.
- Product visualizations are incredibly flexible. Colour and material variants, lighting moods and surroundings can be easily changed.
Application of product visualizations
classic product presentation
The product in use
Interested in a 3D visualization?
We will send you a quote within 2 working days.